A/B TESTING

Make sure your notifications and messages go further by using our A/B testing feature.

Test to see what messages resonate most with your audience to optimise campaign performance. Could a video perform better than an image, perhaps the tone of your message could be more relaxed and fun, what about the sending your message at a different time?

Push and Pull’s dashboard provides all the information you'll need. See what gets more clicks and gain powerful insight into customer behaviors.